Where I work
I work with companies and online stores across Europe and the UK. All of it remotely, over calls and email. Distance has never been the reason a project went wrong, and it will not be the reason yours does.
373 products migrated for a Dutch furniture and bedding retailer Off WooCommerce, same domain, search position held. Read the case study ➤Five markets where the odds are best
My practice covers the whole of Europe and the UK. These five markets are where my outreach starts. The process is the same everywhere, but here is what I pay attention to in yours.
DACH
Germany, Austria and Switzerland. The buying culture is formal and thorough, so your site needs substance a careful buyer can verify, not slogans. An Impressum is a legal requirement and I build one in as standard. Cold email law here is strict, which makes a website that brings enquiries in worth far more than any outreach list.
Benelux
Belgium, the Netherlands and Luxembourg. Business here runs comfortably in English and communication is refreshingly direct, which suits how I work. The search markets are competitive, especially in the Netherlands, so rankings are earned with proper content and technical work rather than tricks.
The Nordics
Denmark, Sweden, Norway and Finland. English proficiency is the highest in Europe, so an English-language site is normal here, not a compromise. Buyers are digitally mature and do most of their research before they ever contact you, which means the website has to do most of the selling.
Ireland
A native English market and a common gateway into the EU for companies selling internationally. EU rules on privacy and consent apply in full, and I build for them by default. If you sell from Ireland into the continent, one well-built English site can carry the whole job.
The United Kingdom
The biggest English-speaking market in Europe, and the most competitive. Generic terms here belong to companies with very large budgets, so I do not chase them. I win UK rankings and ads through specific niches, specific pages and proof a buyer can check. If your offer is well defined, the UK rewards that more than any other market.
Not sure your market is on this list? Ask. If I am not the right fit for it, I will say so in my first reply.
Ask about your marketSeen enough? Send your web address and the written 15 point check comes back in two working days, free.
Rather just ask? One question by email or WhatsApp is fine.
How remote actually works day to day
No office visits needed, no software you have to learn. The routine is the same whether you are in Hamburg, Rotterdam, Oslo, Cork or Leeds.
Calls and email, nothing exotic
You and I talk on scheduled calls and everything else runs over email. Decisions get confirmed in writing, and during ongoing work you get a short plain English note every week on what was done and why.
You watch the build live
During a rebuild you get a shared live link to the work in progress. You see pages as they take shape and comment when it suits you, instead of waiting for a big reveal at the end.
Never stuck in a queue
Every email gets an answer. I keep a small number of clients at a time on purpose, so your message is never sitting in a queue behind fifty others.
EU hosting and GDPR by default
Whichever market you are in, your site is hosted in the EU with consent and privacy handled properly, and an Impressum where the law requires one. Compliance is part of the build, not an extra on the invoice.
Your buyers can read whatever they read
You and I work in English. What your buyers read does not have to be.
For companies in the UK, Ireland, the Nordics and Benelux, English is usually exactly right. The same goes for DACH companies that sell internationally, where an English-language site is how you reach buyers across borders in the first place.
And if your buyers are German companies buying in German, the site gets built in German, with a native speaker writing the words rather than a translation from me. The same goes for Dutch, French or any other market you sell into. Tell me which language your buyers read and I will tell you how that part gets done.
Ready when you are. No form to fill in, and no call required to get started.
Fair questions about location
Do we ever need to meet in person?
No. Everything runs over calls and email, and it works because decisions are confirmed in writing and you can see the build through a shared live link at any time. I am based in Pakistan and my clients are across Europe and the UK, and no project has ever depended on a meeting in person.
What about time zones?
Pakistan runs three to four hours ahead of central Europe and four to five ahead of the UK. Your morning is the middle of my working day, so calls are easy to schedule and you get answers the same day, not the next one.
My company is outside these markets. Can we still work together?
Possibly. The five markets above are where the odds are best, but the practice covers the whole of Europe and the UK. If you are a company or an online store selling into these markets, send an enquiry and I will give you a straight answer.
Are invoices and contracts a problem across borders?
No. I invoice in euros, ex VAT, with the reverse charge rules applied where they should be, and the one page scope you and I both sign works the same in every market. You get it all in writing before anything starts.
Find out what your website could be doing.
Send me your web address by email or WhatsApp and you get my written 15 point report back within two working days, free.
Prefer a form? Use the contact page. Every enquiry gets a reply.